This year’s DoSomething.Org Summit is at Hunter College
Karen Goldfeder, VP of Business Development at DoSomething.Org opens the Summit
Easy way: Find something people are already doing and add impact to it.
The Brand Ethos Hierarchy
Only 34% of young people think purchases for good actually do good. Brands have to think bigger.
Sohaib Hasan and Ben Kassoy cover data on young people and social change.
How DoSomething.Org defines “young people”: Ages 13-25
The Self-Identified “Moderate Majority” who DoSomething.Org focuses on
Top reported issues facing the country by age group
Top reasons young people reported volunteering: I like the feeling, and, it’s fun.
Game break! These help you get your breath if you’re taking notes or covering the event.
Next up: Panel on how brands should navigate a new era of youth activism
Michaela Bethune (far left) moderated the panel.
One last round of games before the final presentation.
Aria Finger takes the stage for the final keynote
That’s a wrap!
A look back at today’s agenda
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